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fresh, fun and feminine -- Twill Cavern is a local fashion brand that celebrates the young woman of today through soft and bright wardrobe staples
THE BRIEF
to update the look of an already established brand to resonate with a younger audience and suit the current brand direction of softness and femininity
BRAND IDENTITY
A subtle change, the addition of the petals to the logo has given a softer and more unique profile to the brand's identity. Color selection features soft yet vibrant hues of pinks, greens and browns and elements are updated from bold summery vectors to dainty daisies and tropical leaves.
SOCIAL MEDIA
flexible templates using all elements to allow client to easily translate branding to multiple channels
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